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Upright and Reversed Uruz: Different Meanings & Energies

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Written by: Tina Caro

If you are curious to know what the Uruz rune means, how to use this rune in magic, and what messages this rune might have for us, keep reading this article!


In runic divination, the rune Uruz holds distinct meanings and energies depending on whether it appears in an upright or reversed position.

Upright Uruz signifies physical strength, vitality, and primal energy. It is associated with good health, robust well-being, and the ability to manifest desires through focused determination.

Reversed Uruz suggests blocked or stagnant energy, indicating a need for recharging and self-care. It may symbolize obstacles and challenges, prompting a reassessment of one’s approach and a cautious attitude to avoid recklessness.

The interpretation of Uruz in a rune reading hinges on its orientation and the specific context of the reading, guiding individuals toward harnessing their inner strength or addressing obstacles and self-care.

What does the Uruz rune mean?

The Uruz rune means strength, endurance, virility, and good health. It also represents challenges.

In ancient times, the young people of the far North had to limit themselves to slaughtering the wild aurochs (they were large and strong oxen that went extinct in the 17th century) and to demonstrate the courage worthy of a hero before being entitled to access a role within the company. It is therefore a totemic animal that symbolized true strength, which is reached only after having dominated our ego and accepted our weaknesses.

Custom Uruz rune by MagickalSpot
My homemade Uruz rune.

If with Fehu we were able to enjoy the most loving and maternal aspect of the Goddess, of abundance, and of nature that bestows its fruits, Uruz forces us to deal with its dark side, with fatigue, with the arid ground that is hard to dig, with sweat, with tests of endurance and courage.

Upright UruzReversed Uruz
Physical PowerLack of Energy
Masculine EnergyBlocked Energy
Table 1: Uruz Rune Meanings and Energies

Not everything is as we would like it to be; there are not always only roses and flowers, sometimes there are rules to follow, obstacles to get around or face. The Uro, a huge long-horned bull, resists the winter snow and stands up to storms, predators, and the men who chase it; it defends itself with strength and courage.

Before we continue

Working with runes takes skill and patience and isn’t recommended in most cases. I provide these “do it yourself” articles for educational purposes, but it is strongly recommended that you consult a divination expert such as Mystic Amber and allow us to do the work for you.

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Uruz is our unconscious, the uncontrollable dark side, the survival instinct that generates fear and the strength to react.

Uruz is the ability, or the inability, to dominate the blind force of the animal that sleeps inside us. Uruz represents the Earth, maternal and nourishing, solid and powerful. It collects all the characteristics of the womb, but it can shake, dry up, open, and liquefy, transforming itself into lava, landslide, desert, or mud. The bull, associated with this rune, has aroused admiration and fear since ancient times, due to its apparent calmness that can turn into blind fury.

The bull represents the fight against natural drives and low instincts; it’s the dexterity, the control, and the calm with which we face our ghosts. We find the cult of the bull in different cultures, such as in Egypt with the lunar goddess Hator, called the celestial cow, and the sacred bull Api, adored in Melfi.

In the mysteries of Mithra, the killing of the primordial bull allows the cosmos to be ordered. In Greek myths, Zeus transforms into a bull to kidnap the splendid Io and Europa. We can find this animal in American Indian culture as well as Japanese. Uruz, the primordial energy removed from the control of reason, is associated with the god Loki, one of the most ambiguous and bizarre gods. He is the god of cunning and deception, capable of creating evil plans and saving himself from dangerous situations.

Companion of Odin and Thor in some adventures, in others he subverts the cosmic order by generating monstrous creatures such as Hel, half woman, and half corpse, guardian of the kingdom of the dead, Fenrir, the huge and ferocious wolf, and Jormungandr, the monstrous snake that encircles the earth. With cunning, he manages to get the best and most loved of the gods, Balder, killed, and as a punishment, one of his sons is transformed into a wolf, kills his brother, and with his entrails, Loki is chained to three sharp stones.

A snake is placed above him and pours poison on his face. His devoted wife, Sigyn, collects the poison with a bowl, but when forced to walk away to empty it, the god’s pain is so strong that his wriggling and screaming shakes the Earth, causing earthquakes.

When Ragnarok arrives, Loki will take the side of the Giants and die killing the god of light, Heimdall. Loki represents the unpredictable, indomitable, sometimes positive, sometimes destructive sides, as well as the forces of the psyche that act ambiguously, beyond our control.


Uruz meaning if upright

The appearance of Uruz upright communicates that one can count on sufficient strength to carry out all that is proposed. However, we must be responsible and use this power intelligently, avoiding subjugating or dominating others and showing understanding and respect for the wishes and needs of others.

Physical StrengthRepresents physical power, endurance, and the ability to overcome challenges.
VitalitySignifies a burst of energy and a revitalization of life force and passion.
Health and WellnessSymbolizes good health, healing, and the ability to recover from illness or injury.
Inner StrengthReflects mental and emotional resilience, determination, and self-confidence.
AssertivenessEmphasizes the need to be assertive, take charge, and seize opportunities.
Table 2: Upright Uruz Interpretations

It also means that you are experiencing a time of change and you need the courage and audacity to venture into new experiences, so it’s time to commit.


It therefore symbolizes willpower and courage as well as an existential phase in which it is mandatory to make a series of decisions.

Uruz meaning if reversed

If the rune appears upside down, it communicates that you are in a period of challenges and new opportunities, but you must be careful: you must not be dazzled by your personal power, as it can happen that your ambition has a negative influence that ultimately causes you to lose your position or destroy very important relationships of love or friendship.

uruz rune reversed by MagickalSpot
Uruz rune reversed

Before continuing on your journey, you will have to ask yourself to understand what you want to achieve or keep in your life. To this, one will have to devote all one’s strength.

Lack of StrengthIndicates a lack of physical or mental strength, feeling depleted or weak.
Low VitalitySuggests a decrease in energy levels, feeling drained or lacking motivation.
Health IssuesPoints to potential health challenges, ailments, or the need for self-care and healing.
Blocked EnergyRepresents blocked or stagnant energy, feeling stuck or unable to move forward.
OverwhelmSignifies feeling overwhelmed, fearful, or lacking the courage to face challenges.
Table 3: Reversed Uruz Interpretations

Uruz meaning in love, work, and health

Love: moments of great passion will be experienced in the near future. Uruz suggests having the capacity for discernment, in order to understand the difference between true love and the ardor of passion.

Work: there are good opportunities to progress and advance. In case you doubt your own abilities, you have to ask yourself if, in reality, you are not afraid of taking on new responsibilities. Is it necessary to overcome some fears that have not been identified so far?

Health: Uruz recommends avoiding stress, exercising, and getting enough rest. Physical fitness must not be deceiving and make us suppose that we can take on any type of weight.

How to work with the energy of the Uruz rune?

uruz rune from my collection

The special message from Uruz rune to you

  • To form and force fortunate circumstances in a creative way through will and inspiration
  • Self-healing and maintenance of good mental and physical health
  • Assertion of home, personal space, independence, and freedom
  • Strength, tenacity, courage, and perseverance against all odds
  • Ability to control aggression and take responsibility
  • Rites of passage, especially in adulthood

Uruz rune magical uses

  • Maintaining physical and mental health
  • Overcoming fears and doubts
  • Determination in new projects
  • Courage to take on a new job
  • Attraction of lucky circumstances
  • Induction of the Earth’s magnetic flux
  • Triggering of random events
  • Self-knowledge and understanding

Uruz rune in divination

InterpretationUpright MeaningReversed Meaning
Love and RelationshipsStrength and vitality bring passion and intensity to relationships.Lack of energy or fear may hinder the expression of love and create relationship challenges.
Career and FinancesSuccess, ambition, and the ability to overcome obstacles in career and financial matters.Lack of motivation or energy can lead to setbacks or difficulties in career and finances.
Personal GrowthEmbracing personal power and strength to pursue personal growth and self-improvement.Lack of drive or feeling overwhelmed may hinder personal growth and development.
Tina Caro

Tina Caro is a witch with more than 10 years of experience, a yogi, an astrologer, and a passionate supporter of all things holistic! She’s also an owner of the website Magickal Spot where she discusses a variety of her favorite topics.

Magickal Spot has helped thousands of readers worldwide, and she’s personally worked with hundreds of clients and helped them manifest desires to have a happier and more abundant life.

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